Management Team


Daniel W. Aston

Senior Principal

Fort Monroe, VA

Phone:   757.967.9500

Daniel W. Aston has over 45 years of experience in the real estate business. Raised in a family of real estate professionals, Mr. Aston obtained his first real estate license during his first year of college. Mr. Aston graduated from Washington and Lee University in Lexington, Virginia, with a Bachelor of Science degree, with special attainments in commerce in 1977. Subsequently, Mr. Aston associated himself with Mr. Chip Johnson and Mr. Clint Murchison, III (The Murchison family owned the Dallas Cowboys), operating as Johnson Investments in Dallas, Texas. He was an in-house real estate broker whose responsibilities included locating and contracting for real estate in the Dallas/Fort Worth area. His main areas of activity were renovation of apartment complexes and raw land for residential development.

In 1979, Mr. Aston formed his own commercial real estate brokerage company, Daniel W. Aston, Inc. The firm grew rapidly to a staff of over 20 persons. Between 1979 and 1986, the firm had annual sales between $50-$150 million. In 1982, The Whitmore Company was established as a holding company for the brokerage company and a newly formed apartment management division to better ensure clients and investors the opportunity to deal with a full service real estate company.

In 2003, Mr. Aston joined Roseland Property Company as the partner for the Mid-Atlantic region. Roseland Property Company (http://www.roselandproperty.com) is a large urban housing and mixed-use developer with offices in New York, Boston, and Hampton Roads. The firm has annual construction starts in excess of $1 billion. The flagship development of Roseland is Port Imperial, one of the largest mixed-use developments in the nation having two and one-half miles of Hudson River frontage facing New York City. Roseland opened an office in Portsmouth, Virginia in 2003 to begin development on several large scale urban developments in Hampton Roads. The developments range from urban housing to urban mixed-use. Roseland Property Company has announced over $400 million in development in Hampton Roads’ market since the fall of 2003… [Read More]

Click Here for full resume of Daniel W. Aston


Kay J. Harlow

Principal

Smithfield, VA

Phone:   757.967.9500
Email:     kay@thewhitmoreco.com

Ms. Kay J. Harlow has over 19 years of experience in the real estate field. Ms. Harlow currently serves as a Principal of The Whitmore Company, President of Whitmore Management, as well as the Administrator for The Olde Towne Company. Prior to her working with The Whitmore Company, she worked for over five years with Roseland Property Company where she was the Administrator of the Virginia office. Roseland Property Company had several offices and in January 2012, a decision was made to close the Virginia office. This allowed her to continue her working relationship with Mr. Daniel W. Aston to start The Whitmore Company, which is an urban multi-family developer. Ms. Harlow started her real estate career with S.L. Nusbaum Realty Co. in 2002 working with the Senior Vice President and Vice President of Sales and Development.

For The Whitmore Company, Ms. Harlow is responsible for overseeing the day-to-day operation of the company and provides daily supervision to employees. She is the Chief Financial Officer for numerous business accounts for both The Whitmore Company and The Olde Towne Company. Ms. Harlow also serves as the Project Manager for the new developments for The Whitmore Company and the Administrator for The Olde Towne Company, which builds single family homes in the Park View neighborhood of Portsmouth, Virginia. She oversees the day-to-day operation of the company and handles all of the administrative duties and the accounting processes.

Ms. Harlow worked with S.L. Nusbaum Realty Co. for over five years with the sales and development department. She typed leases, sales/purchase contracts, agreements, correspondence and various reports. She also created and distributed flyers and marketing materials/packages to potential tenants. She used Microsoft Office, MRI, Aerials Express, iSITE, and other computer programs.

Prior to Ms. Harlow’s real estate career, she worked for 17 years at Bon Secours Maryview Medical Center where her last position was the Executive Assistant to the hospital Administrator.


Brennan J. Raab

Vice President of Construction

Yorktown, VA

Phone:   757.967.9500
Email:     braab@thewhitmoreco.com

Mr. Brennan J. Raab currently serves as the Vice President of Construction for The Whitmore Company. He is responsible for all aspects of pre-construction and construction operations for the company’s mixed-use retail and multi-family developments in the Virginia and Texas markets. Responsibilities include project approval by local municipalities, design and plan review, design team and General Contractor contract negotiations, financial budgeting, cost tracking, and projections, in addition to overseeing of project managers.

Prior to working with The Whitmore Company, Mr. Raab served as the Senior Project Manager at Henderson, Inc. for approximately five years. Henderson is a large local commercial general contractor headquartered in Williamsburg, Virginia. Prior to Henderson, Mr. Raab was Vice President of Construction at Roseland Property Company. Mr. Raab worked with Mr. Daniel W. Aston and Ms. Kay J. Harlow at Roseland Property Company prior to Roseland closing the Virginia office.

Mr. Raab oversaw the development and construction of multi-family condominium and apartment properties in Richmond and Norfolk, Virginia. Simultaneously managing both adaptive reuse with historical tax credits and out-of-ground projects, including property/market analysis, design development, construction, and turnover to buyer or leasing manager. Managing design-build, negotiated and hard bid projects from estimating and proposal development through project close-out. Responsible for simultaneously managing all PM requirements on three to four $5 to $15 million projects. Projects included both regional and national award winning historic tax-credit renovations, multi-phase educational facilities, refrigerated warehouses, and state government facilities.

Mr. Raab has 18 years of experience and received his Design-Build Institute of America Certification. He received his Masters of Construction Science & Management from Clemson University with an emphasis on Design/Build Project Management Systems with a GPA of 3.8/4.0. He participated in the Sigma Lambda Chi – National Honor Society for Construction and a Teaching Assistant in Building Plumbing, Mechanical, and Electrical Systems Design.

He received his Bachelor of Architecture & Bachelor of Arts in Architecture from University of North Carolina with an emphasis on Architectural Engineering and Health Care Facility Design where he graduated Cum Laude. He received the American Institute of Architecture Scholarship for Professional Studies and the Phi Kappa Phi Scholar Award for Outstanding Merit and Leadership.

Total Project Square Footage Managed/Completed to Date: 4,600,000 SF
Total Project Value Managed/Completed to Date: $503,000,000


Caroline L. Forehand

Marketing Manager

Smithfield, VA

Phone:   757.967.9500
Email:     cforehand@thewhitmoreco.com

Caroline L. Forehand joined The Whitmore Company in July 2020 as the Marketing Manager. She brings over 30 years of multifamily industry experience most recently serving as President of Highview Consulting and previously Vice President of Marketing and Training for The Bainbridge Companies. Her unique expertise in staff and market development for hundreds of apartment communities includes lease-up and value-add projects. She has demonstrated proficiency across a broad range of community demographics and financing from opening over 100 Luxury Communities, Senior 55 and 62, Student Housing as well as affordable apartments across the United States.

In addition to Ms. Forehand’s recent role at The Whitmore Company, she has served in various marketing, sales, and development roles with The Franklin Johnston Group. She was also previously with S.L. Nusbaum Realty Company as Vice President of Marketing and Training and served as Director of Sales and Marketing with AIMCO.

Among Ms. Forehand’s many accomplishments, she was awarded Executive of the Year by the Tidewater Builders Association in 2010 and employee of the year in 2012. In 2016 and 2017 respectively two of Ms. Forehand’s new luxury lease up communities, Bainbridge Shady Grove Metro and Bainbridge Jefferson Place received Best Lease-Up Pace Awards from Delta Associates.

Experiencing the joy of working with amazing professional teams and colleagues by assisting in their success through years of collaboration, has been extremely rewarding. Ms. Forehand feels fortunate to be able to share this marketing focused intellectual property gained from working with the industry’s top tier owners, developers, and property management professionals across the country.


Pennie Hall

Regional Director of Operations

Poquoson, VA

Phone:   757.504.5607
Email:     phall@thewhitmoreco.com

Ms. Pennie Hall is the Regional Director of Operations for Whitmore Management. She maintains continuous lines of communication and keeps the teams informed of all critical issues. Pennie promotes a culture of high performance and continuous improvement that values learning and a commitment to quality. She is responsible for the daily operation of the company and works closely with the principals, Mr. Daniel W. Aston and Ms. Kay J. Harlow. Her responsibilities include providing daily supervision to employees, hiring and training staff, implementing budgets, audits and, overseeing expenditures.

Pennie has over 28 years of experience in the real estate field. She attended the Alpha School of Real Estate and holds a certificate from the National Apartment Association (NAA). She manages 735 units from Portsmouth to Newport News. She also assists with the implementation of new properties into the Whitmore Management family by creating new budgets, rents, and proformas. She also spearheads new contracts and vendors.


Scott J. Williams

Phone:   757.967.9500

Scott J. Williams has over 20 years of experience in accounting. He graduated with a BS in Business-Finance and Summa cum Laude from Capella University-Minneapolis, MN in 2009. He also obtained a degree in Finance from Creighton University-Omaha, NE in 2012. He worked for 15 years for McGill, Power, Bell & Associates, LLP in Meadville, PA as a staff accountant.

Scott was also an Accounting Manager for Wesbury United Methodist Community from 2014-2017, then a Senior Accountant at Community Alternatives, Inc. in Norfolk, VA from 2017-2019 and joined The Whitmore Company as Controller in 2020.

Scott excel’ s in strategically prioritizing, planning, and managing projects/workflow to optimize productivity and efficiency in high-volume, deadline-driven environments focused on detail and quality.

He is committed to building strong working relationships with colleagues and contributing to the professional development of staff.

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